Extreme Ownership

If you want to achieve greater success, practice extreme ownership.

Let’s be real: extreme ownership isn’t for everyone, and it’s not easy. In fact, it’s tough. Very few people actually practice it—some try, some pretend, and some shy away from it. The truth is, not everyone is built to handle the stress and accountability that comes with it, and that’s okay. Not everyone is meant to be a Navy SEAL, and that’s fine. What matters is knowing what league you're in and being honest about what you’re capable of.

So, what is extreme ownership, and why does it matter in both the military and business?

I had the chance to speak with a Navy SEAL and a Marine Corps veteran to understand what sets the best apart from the rest. They shared their perspective in a powerful two-minute clip from an interview I conducted long before podcasts were a thing.

If you want to work with me, I ask you to embrace this mindset. I don’t believe in living a life where blame is always placed elsewhere. Sure, it’s easy and convenient, but it’s not the truth. To succeed in anything, you need to take responsibility, set aside your ego, and face the reality of a situation. Problem-solving is about teamwork and owning the outcome. Instead of blaming others, take responsibility for your part.

Life is about choices. Sometimes, the things that challenge you most are the ones that bring the most growth. If you're not ready to put in the work and face the consequences, then maybe it's not the right path for you. But if you are, the rewards can be life-changing.

If more people took this approach, the world would definitely be better for it.